Does Your CU Use Emotion Or Facts To Sell?
I find most credit unions use a combination of both. Using emotion with the cognitive approach can give you the advantage. Another Sensible Debt Solution: A…
Anywhere Access
the CU clients I assist make life less stressful for their members. does your financial institution? Relax! Our Online Banking App Just Made Life A Little Easier.…
Gotta Love Free Checking!
~ Credit union members love all the freebies that come with their checking accounts! ~ Here’s how one CU client is promoting its free checking. Checking…
Sincere Service Credit Unions Provide
~ As a credit union consultant and marketer, I’ve written hundreds of Presidents’ messages. While themes vary, the message always centers on the members they serve.…
The Home Equity Market Is Heating Up…
Even if spring isn’t… An article I prepared for one of my MPI CU clients: Home Equity Loans On Sale! Tap Into A Line-of-Credit As low…
Helpful Tips To Keep Your Credit Clean
From My Work with MPI – Clean Up Your Credit Score For Spring – Spring can literally mean a fresh start for all of us –…
Helping Members With Student Loans
One of the CUs I work with is focusing on student loans – privately funded through the credit union. I love that you can even finance…
Need One More Tax Break?
IRAs are a terrific way to save for the future. You can choose from several versatile plans – all of which enable you to set aside…
Free Checking: A Key Reason To Join A CU
Overall, nearly 92 million U.S. consumers are member-owners of, and receive all or part of their financial services from the nation’s 7,535 credit unions. As not-for-profit…
Need Your Refund Faster?
Many credit unions are promoting the ease and convenience of direct deposit for their members’ tax refunds. It’s safer and quicker! It also saves on postage…
Fab Prose & Professional Writing 