Learn more about how you and your company can use this powerful marketing tool to increase sales and attract more business. I’ve included a link to the article, featured in the March 2013 issue of CUES Credit Union Management Magazine. For elaboration on the many facets of SEO, follow the links under “More Resources” at the lower right of the article.
Get to the Top With SEO
Why content rules and not all keywords are created equal in helping search engines find your CU on the Web.
Whether you’re a CEO, CFO or CMO, it’s critical to understand how SEO impacts your organization and bottom line. In the simplest of terms, SEO, or search engine optimization, is a tool designed to increase your website’s visibility on the Internet.
A study performed by Google in 2011 states that the average consumer seeks 10.4 resources before making a purchase decision. It’s not just about competing with another CU or bank down the street. It’s about competing with choices all across the Internet.
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